CASE STUDY
How Exos Transformed a Corporate Campus Into a Return-to-Office Magnet
THE CHALLENGE
Turning Empty Offices into Spaces Worth the Commute
Fresh out of the pandemic, corporate campuses were emptier than ever. Our client, a leader in corporate real estate, faced a critical challenge: Companies were hesitant to renew or sign new leases unless the workspace was uniquely appealing. Tenants needed a compelling way to earn employees’ commutes.
So, they turned to Exos to create a real reason for employees to return. The challenge: to create an on-site experience that would encourage office presence, combat social isolation, and measurably improve well-being.
THE STORY
Building Joy, Connection, and Purpose into the Workplace
While the market debated the “new normal” of work, the client recognized an opportunity to act and contacted Exos. Our design & development team envisioned a suite of experiences that built connection, rather than just filling space.
To “earn the commute,” Exos and the client had to offer more than simple perks. Employees needed fun, social, and healthy reasons to want to be on-site. Our coaches and designers collaborated to create purpose-built spaces along with programming that sparked joy and camaraderie.
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A Custom-Built, Scalable Model
Exos doesn’t do cookie-cutter employee engagement solutions. Each of our programs is personalized to our clients’ unique needs, and they go far beyond just the fitness center.

Standardized Wellness Programs
Through rapidly changing eras including COVID-19, Exos consistently rolled out group fitness, nutritional support, mental well-being, and virtual employee engagement solutions to meet the evolving needs of employees. During Pfizer’s COVID-19 vaccination program, Exos teams supported operations by checking in employees and leading movement sessions in line.
Strategic Design & Build Services
Our world-class space design and development team designed and built six new facilities and renovated six existing ones across the U.S. This included redeploying $300,000 in exercise equipment assets, obtained through acquisitions, to generate significant cost savings and upgrade Pfizer’s portfolio of workplace amenities.
Service Request Platform
Exos implemented an online service request system to support streamlined coordination of Recharge Breaks and other wellness offerings. This platform has supported global program delivery across Pfizer's workforce.
Global Hybrid Expansion
Exos virtual coaching gave Pfizer employees across the globe access to wellness programming, regardless of location or remote status.
Centralized Management
Exos implemented a unified standard operating model across 14 locations to ensure a consistent member experience. This included revenue/expense management, programming, staffing, and data tracking.
Recharge Breaks Deployment
As of January 2025, Exos officially deployed the three standard Recharge Break formats (for energy, creativity, or calm) across Pfizer. These sessions are delivered by both on-site and virtual coaches. To date, the team has completed 198 sessions with a total attendance of 8,255.
Data-Driven Efficiencies
Our team implemented Net Promoter Score (NPS) tracking, utilization data, and outcome monitoring to continually measure impact and improve how we serve each member.
THE SOLUTION
World-Class Facilities Infused With Fun & Community
By pairing physical health with social connection, Exos positioned the workplace as more than a place to work.
It became a hub for personal growth and community pride.
Exos coaches led off-site experiences like farmer’s market trips and beach clean-ups, infusing well-being with a sense of community. “Wine & Yoga” events blended mindful movement with guided tastings from a sommelier. Signups hit max capacity in three minutes, proving the appetite for experiences that mix fitness with fun.
Coaches created recreational leagues for sports like dodgeball, soccer, and basketball for employees to build real connections with one another. Employees often remarked that this was the highlight of their day.
CAPABILITIES DEPLOYED
THE RESULTS
Boosted Morale & Productivity
After these efforts, this corporate real estate client’s tenants saw boosts in morale, on-site engagement, and productivity as employees started structuring their in-person days around Exos programming.
Most importantly, their employees reported that these programs made the office “worth the trip,” contributing to long-term retention value and future leasing interest.
400
participants engaged in recreational sports programming
120
employees joined a single dodgeball event
Centralized Operations
Hybrid Programming
Virtual Coaching
Group Exercise
Nutrition & Wellness Integration
Space Design & Renovation
Personal Training
Massage Therapy
Recreation Management
Nutrition Consults
Meal Planning
One-on-one Coaching
Exos App
Results
Consistent quality, scaled delivery, and versatile impact.
63 NPS
vs. industry average of 26
14
centrally-operated fitness centers, expanded from 3 since 2000.
71,000+
global Pfizer employees served by Exos virtual coaching across 45 countries
8,200+
employees engaged through Recharge Breaks alone
11,000+
skin cancer screenings completed
26
melanoma cases detected
IN THEIR WORDS
Real Impact to Real Lives
“I love Exos! Going [into Exos-run spaces] has literally changed my life.”
Make Tenant Wellness Your Competitive Edge
Ready to turn wellness into asset value? Connect with us for a custom, coach-led solution that attracts tenants, retains talent, and positions your property for long-term success.