CASE STUDY
How Exos Helped Humana & Louisville Thrive With Whole-Person Wellness


THE CHALLENGE
Extending Wellness to All
In 2018, Humana aimed to deepen its commitment to inclusive, health-forward communities by creating a wellness center that served both employees and the broader Louisville public. The space needed to champion whole-person wellness — physical, mental, and social — while reflecting Humana’s values of accessibility, connection, and long-term health.

THE SOLUTION
Designing a Flagship Community Hub
To bring this vision to life, Humana partnered with Exos to design, build, and staff a 25,775-square-foot flagship employee and community wellness center. The facility delivers a comprehensive wellness experience through thoughtful programming, expert coaches, and a performance-driven environment.
With spaces dedicated to movement, recovery, and mental well-being; as well as amenities like a fuel station, sauna and steam rooms, and retail. The center offers a seamless, user-friendly experience that supports health at every level.

A Custom-Built, Scalable Model
Exos doesn’t do cookie-cutter employee engagement solutions. Each of our programs is personalized to our clients’ unique needs, and they go far beyond just the fitness center.

Standardized Wellness Programs
Through rapidly changing eras including COVID-19, Exos consistently rolled out group fitness, nutritional support, mental well-being, and virtual employee engagement solutions to meet the evolving needs of employees. During Pfizer’s COVID-19 vaccination program, Exos teams supported operations by checking in employees and leading movement sessions in line.
Strategic Design & Build Services
Our world-class space design and development team designed and built six new facilities and renovated six existing ones across the U.S. This included redeploying $300,000 in exercise equipment assets, obtained through acquisitions, to generate significant cost savings and upgrade Pfizer’s portfolio of workplace amenities.
Service Request Platform
Exos implemented an online service request system to support streamlined coordination of Recharge Breaks and other wellness offerings. This platform has supported global program delivery across Pfizer's workforce.
Global Hybrid Expansion
Exos virtual coaching gave Pfizer employees across the globe access to wellness programming, regardless of location or remote status.
Centralized Management
Exos implemented a unified standard operating model across 14 locations to ensure a consistent member experience. This included revenue/expense management, programming, staffing, and data tracking.
Recharge Breaks Deployment
As of January 2025, Exos officially deployed the three standard Recharge Break formats (for energy, creativity, or calm) across Pfizer. These sessions are delivered by both on-site and virtual coaches. To date, the team has completed 198 sessions with a total attendance of 8,255.
Data-Driven Efficiencies
Our team implemented Net Promoter Score (NPS) tracking, utilization data, and outcome monitoring to continually measure impact and improve how we serve each member.
Results
Consistent quality, scaled delivery, and versatile impact.
63 NPS
vs. industry average of 26
14
centrally-operated fitness centers, expanded from 3 since 2000.
71,000+
global Pfizer employees served by Exos virtual coaching across 45 countries
8,200+
employees engaged through Recharge Breaks alone
11,000+
skin cancer screenings completed
26
melanoma cases detected
THE RESULTS
Strengthening Health & Connection
Operated by 17 Exos professionals, the center has become a vital resource for Humana employees and Louisville residents alike. It reinforces Humana’s leadership in whole-person health while boosting employee performance and satisfaction.
This center brings the company’s mission to life — through every workout, recovery session, and community connection inside its walls.






Turn Purpose Into Place
Ready to champion whole-person health for your workforce and community? Connect with Exos to design a coach-led wellness solution that drives performance, satisfaction, and lasting impact.