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CASE STUDY

Elevating Tenant Experience With Wellness-Centered Amenities

Spacious gym with functional training equipment, mirrored walls, and colorful graphic murals on the surrounding walls.
THE CHALLENGE

Meeting Modern Workplace Expectations

In 2022, a leading real estate investment company set out to boost the value and competitiveness of a multi-tenant office building.

To stand out in a crowded leasing market, it needed to attract and retain high-quality tenants by aligning with evolving workplace expectations — especially the demand for on-site wellness amenities that enhance employee health, productivity, and satisfaction.

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THE SOLUTION

Designing an Intuitive Wellness Space

The company partnered with Exos to create a 3,850-square-foot tenant fitness center that elevates the property’s amenity mix.

Although unstaffed, the space uses flexible zones for movement and recovery, premium finishes, and an intuitive layout to deliver a high-end user experience. Exos’ performance-focused design supports tenant well-being and fosters a sense of community.

 

Spacious gym with strength training equipment, mirrored wall, towel shelves, and bold graphic murals.

A Custom-Built, Scalable Model

Exos doesn’t do cookie-cutter employee engagement solutions. Each of our programs is personalized to our clients’ unique needs, and they go far beyond just the fitness center. 

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Standardized Wellness Programs

Through rapidly changing eras including COVID-19, Exos consistently rolled out group fitness, nutritional support, mental well-being, and virtual employee engagement solutions to meet the evolving needs of employees. During Pfizer’s COVID-19 vaccination program, Exos teams supported operations by checking in employees and leading movement sessions in line.

Strategic Design & Build Services

Our world-class space design and development team designed and built six new facilities and renovated six existing ones across the U.S. This included redeploying $300,000 in exercise equipment assets, obtained through acquisitions, to generate significant cost savings and upgrade Pfizer’s portfolio of workplace amenities.

Service Request Platform

Exos implemented an online service request system to support streamlined coordination of Recharge Breaks and other wellness offerings. This platform has supported global program delivery across Pfizer's workforce.

Global Hybrid Expansion

Exos virtual coaching gave Pfizer employees across the globe access to wellness programming, regardless of location or remote status.

Centralized Management

Exos implemented a unified standard operating model across 14 locations to ensure a consistent member experience. This included revenue/expense management, programming, staffing, and data tracking.

Recharge Breaks Deployment

As of January 2025, Exos officially deployed the three standard Recharge Break formats (for energy, creativity, or calm) across Pfizer. These sessions are delivered by both on-site and virtual coaches. To date, the team has completed 198 sessions with a total attendance of 8,255.

Data-Driven Efficiencies

Our team implemented Net Promoter Score (NPS) tracking, utilization data, and outcome monitoring to continually measure impact and improve how we serve each member.

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Results

Consistent quality, scaled delivery, and versatile impact.

63 NPS

vs. industry average of 26

14

centrally-operated fitness centers, expanded from 3 since 2000.

71,000+

global Pfizer employees served by Exos virtual coaching across 45 countries

8,200+

employees engaged through Recharge Breaks alone

11,000+

skin cancer screenings completed

26

melanoma cases detected

THE RESULTS

A Wellness-Forward Destination for Tenants

The Exos-designed wellness center has repositioned the building as a wellness-forward destination — helping attract tenants, boost satisfaction, and add long-term value to the asset.

Gym entry area with towel shelves, lockers, and cardio equipment near large windows with natural light.
Modern locker room with dark wood lockers, vanity mirrors, and a bench on light herringbone flooring.
Treadmills, elliptical, and stair climber in a bright gym with floor-to-ceiling windows and urban views.
Treadmills, elliptical, and stair climber in a bright gym with floor-to-ceiling windows and urban views.
Modern locker room with tiled shower, open shelving, and vanity area with bright overhead lighting.
Modern locker room with a patterned vanity area, open shelving, and a digital scale in a well-lit hallway.

Make Tenant Wellness Your Competitive Edge

Ready to turn wellness into asset value? Connect with Exos to explore a custom, coach-led solution that attracts tenants, retains talent, and positions your property for long-term success.