CASE STUDY
Elevating Tenant Experience With Wellness-Centered Amenities

THE CHALLENGE
Meeting Modern Workplace Expectations
In 2022, a leading real estate investment company set out to boost the value and competitiveness of a multi-tenant office building.
To stand out in a crowded leasing market, it needed to attract and retain high-quality tenants by aligning with evolving workplace expectations — especially the demand for on-site wellness amenities that enhance employee health, productivity, and satisfaction.

THE SOLUTION
Designing an Intuitive Wellness Space
The company partnered with Exos to create a 3,850-square-foot tenant fitness center that elevates the property’s amenity mix.
Although unstaffed, the space uses flexible zones for movement and recovery, premium finishes, and an intuitive layout to deliver a high-end user experience. Exos’ performance-focused design supports tenant well-being and fosters a sense of community.

A Custom-Built, Scalable Model
Exos doesn’t do cookie-cutter employee engagement solutions. Each of our programs is personalized to our clients’ unique needs, and they go far beyond just the fitness center.

Standardized Wellness Programs
Through rapidly changing eras including COVID-19, Exos consistently rolled out group fitness, nutritional support, mental well-being, and virtual employee engagement solutions to meet the evolving needs of employees. During Pfizer’s COVID-19 vaccination program, Exos teams supported operations by checking in employees and leading movement sessions in line.
Strategic Design & Build Services
Our world-class space design and development team designed and built six new facilities and renovated six existing ones across the U.S. This included redeploying $300,000 in exercise equipment assets, obtained through acquisitions, to generate significant cost savings and upgrade Pfizer’s portfolio of workplace amenities.
Service Request Platform
Exos implemented an online service request system to support streamlined coordination of Recharge Breaks and other wellness offerings. This platform has supported global program delivery across Pfizer's workforce.
Global Hybrid Expansion
Exos virtual coaching gave Pfizer employees across the globe access to wellness programming, regardless of location or remote status.
Centralized Management
Exos implemented a unified standard operating model across 14 locations to ensure a consistent member experience. This included revenue/expense management, programming, staffing, and data tracking.
Recharge Breaks Deployment
As of January 2025, Exos officially deployed the three standard Recharge Break formats (for energy, creativity, or calm) across Pfizer. These sessions are delivered by both on-site and virtual coaches. To date, the team has completed 198 sessions with a total attendance of 8,255.
Data-Driven Efficiencies
Our team implemented Net Promoter Score (NPS) tracking, utilization data, and outcome monitoring to continually measure impact and improve how we serve each member.
Results
Consistent quality, scaled delivery, and versatile impact.
63 NPS
vs. industry average of 26
14
centrally-operated fitness centers, expanded from 3 since 2000.
71,000+
global Pfizer employees served by Exos virtual coaching across 45 countries
8,200+
employees engaged through Recharge Breaks alone
11,000+
skin cancer screenings completed
26
melanoma cases detected
THE RESULTS
A Wellness-Forward Destination for Tenants
The Exos-designed wellness center has repositioned the building as a wellness-forward destination — helping attract tenants, boost satisfaction, and add long-term value to the asset.






Make Tenant Wellness Your Competitive Edge
Ready to turn wellness into asset value? Connect with Exos to explore a custom, coach-led solution that attracts tenants, retains talent, and positions your property for long-term success.